A Piece of the Tetons and an Expression of Inclusivity.
The Riverbend Projects logo was created through a process of determining which graphic aspects were required to reflect the genuine identity of their non-profit organization. Their team was quite helpful in this regard, and they had a good idea of the visual components that were most essential to them going into the project; it was then our duty to incorporate those features.
Peak Design Media produced a multi-layer, multi-level logo that tells a story about the company with very little text by introducing the distinctive, Grand Teton mountain range and allowing the eye to flow from their peaks down through the snake river plane and into the main focused center, a Snake River Cutthroat trout.